Private Label vs Contract Manufacturing: Launching Your Cosmetic Brand

Two Paths to Launching a Cosmetic Line

Whether you're launching a shimmer body oil, a glitter eyeshadow palette, or a body glow lotion, you'll need to choose between Private Label and OEM (Contract Manufacturing).

1. Private Label Cosmetics (White Label)

Private label means choosing from a manufacturer's existing, tested formulations and simply putting your brand's logo on the packaging.

Pros: Extremely low MOQs, very fast time-to-market, zero R&D costs.

2. OEM / Custom Contract Manufacturing

OEM allows you to create a completely custom formulation from scratch, specifying exactly which oils, active ingredients, and glitter types to use.

Pros: Unique product that nobody else has, full control over ingredients and brand story.

MLMGlitter Offers Both Solutions

At MLMGlitter, we have a library of 5000+ ready-to-go formulas for immediate private labeling, as well as a dedicated R&D lab with 50+ chemists for full custom OEM projects. Let's bring your beauty vision to life!